People talk a big deal about talent but honestly these days everyone has talent and it takes more than just that to succeed in the HOW fashion industry. Often, business skills are underestimated or seen as greedy and a non-sustainable way of making it in any industries but this is not entirely true. For successful celebrity stylists and designers like Tigerlilly Hill, there is more to making it than just making good designs. You can make good and unique designs yes but what’s the use if you do not sell them?
Tiger Hill has completed a degree in business and also studied apparel manufacturing. This combination helps her make great designs and at the same time know how and when to sell them. Here is why we think that Tigerlilly Hill is a great businesswoman as she is a designer.
She makes products that people would want to buy
The fashion industry is flooded with so many products and options to choose from. This makes it hard to stand out in the market. If you are designing just because you like doing it then this should not be part of your concern. However, if you want to make money and a name out of it then you should have approaches that make you stand out in the market.
Tigerlilly Hill knows this and that’s why she uses a mixture of authenticity and trends. You could make something authentic and no one is going to buy it simply because it’s not what people consider cool or fashionable at the moment. Also, you could make a trendy piece that would not sell well simply because it is like every other piece in the market. Tigerlilly knows that there has to be a balance and she perfectly mixes these two factors together. This can be seen in Her swimsuit line, they are what people would wear but at the same time, their net cayman island-inspired design makes them stand out and sell.
She is a good marketer
If there is one thing that Tigerlilly Hill believes in, it’s good marketing. You could have a great product but without putting an effort into the marketing, it’s useless. No one is going to buy a product they do not know about and therefore it is your task to put it out into the world. Tigerlilly markets her products in so many ways.
She is a big believer in networking and has emphasized countless times building networks that will help you put your products out there. She has also been seen in television shows and her television presence plays a big role in making sure her clothes sell. Her designs are great and evergreen and she makes them sell not only because they are original and authentic but also because people constantly see, admire, and eventually buy them.
Tigerlilly Hill is a very inspirational celebrity stylist and so many people look up to her. Honestly, we can not blame those people. She is talented, knows what she is doing and we are here for it.